I got the socks a few months ago, they go with my fruit loop socks I got before kfr changed. I got the cards last month also. I am still waiting for the reusable bag to arrive.
If you buy Kellogg's a few times a month, it is much easier to get something. Each month, you can earn up to 5 tokens towards a reward. This includes receipts, surveys and other activities to earn a token.
If you buy a lot of Kellogg products, you can earn more entries towards a sweepstakes. No points.
Most of the rewards are valued at about $5. I got a $5 Walmart gift card one month. This month, I am getting a $5 Red Box gift card.
With the points, you could save them up and get something nice. I don't see that happening with the new system.
@mmoore01 Thanks for the explanation! So if I understand correctly, any tokens you earn can only be redeemed in the current month- no roll over? And the rewards are completely different every month? And each of those rewards are valued between 1-5 tokens, with the more desirable rewards (like gift cards, I assume) being valued at 5 tokens?
Does every member have access to the same rewards?